Design system developing and adapting to media
In most companies, prior to rebranding, there is no visual integrity — there are many different fonts, each illustration is made in its own style, layouts are made up from scratch for each individual task. Will you come with this? not only the image of the company suffers — extra time and money are wasted.
A design system is an ordered and consistent library of brand visual materials for use in various communication channels.
For example, any of the sub-brands will be able to use a common bank of illustrations. If someone orders new ones, they are added to the general bank.
Projects
BAON
Rebranding of a well-known clothing brand
Mnogo Lososya
Retail branding for sushi bars
Bookvoed
Rebranding of the largest bookstores chain of in the North-West region of Russia
Wordshop
Rebranding of a creative school in the areas of advertising, video and production
Zhargon
Development of name and identity for a network of grill cafes
Grand Cru
Updating logo and identity for winery and restaurant
Other projects