Branding for cafes, coffee shops and restaurants
Our specialization in retail allows us to successfully work in the HoReCa segment — with cafes, coffee houses, hotels, restaurants and fast food establishments. We are well aware of the specifics of this business, and what carriers work here.
Very few people come to us for the architectural part, because there are many different designers who specialize in this. They come to us for meaning. We believe that any target audience buys the idea and the meaning that is embedded in it, and especially in this business.
Most often, we first create an identity for a brand, and then we work together with a team of architects to help them fit it into the space they create.
Projects
Moretto
Naming and identity for Mediterranean restaurant
Crisper
Branding of a fast-food restaurant with fried chicken
Flour and Apron
Branding for an authentic bakery cafe in Yoshkar-Ola
Wabi Sabi
Rebranding of a restaurants chain with Japanese philosophy
СofeFest
Fast casual coffee shop branding
Zhargon
Development of name and identity for a network of grill cafes
Other projects